Pharma & Biotech Markets

In the pharmaceutical and biotech sectors, companies depend on alliances and partnerships throughout the course of the drug development and medical product development lifecycle.  These alliances are critical to their success.  Pharma and Biotech companies are immersed in the development, testing and delivery of new medical cures and products that treat disease, extend life and improve the quality of life. 


Often, a critical component of their success lies in their ability to establish and effectively manage alliances and partnerships that may be used in one to several of the phases of a drug or product’s development and delivery lifecycle. 


With this lifecycle that can take over a decade to complete and can cost in the billions of dollars, it is critical to continuously improve the effectiveness of these partnerships in terms of both money and time in order to improve the drug or product’s revenue potential and profitability.     


There are significant market drivers that are causing an increased interest in creating additional alliance and partner effectiveness between Pharma and Biotech companies that include:


  • Rising Pharma and Biotech development costs

  • Need to generate cash flow

  • Lower employee productivity

  • Upcoming patent expirations

  • Weak product pipelines

  • Need to validate technology

  • Biotech companies’ evolution to having a full commercialization capabilities

  • Gain downstream technology expertise

  • Develop regulatory and marketing strength

  • Diversify risk

  • Increase company value

  • Attract investment

  • Build global reach

  • Access product line

  • Aging population (more drugs, therapies and technologies will be required)

  • Decreases in size workforce


The result of these drivers is that as the reliance on alliances and partnerships continue to increase, pharma and biotech companies must constantly improve their effectiveness in order to compete.  


Not unlike alliances and partnerships in other market sectors, Pharma and Biotech alliances have similar alliance issues that need to be addressed.  AllianceAnalytics has found that this common thread of issues can be found in business to business alliance and business partner relationships. 


Specifically, in the Pharma and Biotech space, there are several consistent alliance and partnership issues, which include:


  • Conflicting Objectives

  • Conflicting Values

  • Different Corporate Cultures

  • Poor Communication

  • Personnel Turnover – Decreasing Workforce

  • Ineffective Governance

  • Dependency on Alliance Team Members to overcome obstacles

  • Underperforming Alliances

  • 20-33% of Alliances are restructured or cancelled

  • No ability to capture knowledge or develop predictive analytics

There are multiple alliance types within the Pharma and Biotech market just as there are in the other Partner Value Optimizer markets.  The alliance and business partnership types are shown in the diagram below.

AllianceAnalytics™ offers a truly innovative and revolutionary solution for Pharma and Biotech companies seeking to continuously optimize development time, results and product revenues while decreasing the costs of their alliances and partnerships.  


Partner Value Optimizer™ (PVO™) captures, analyzes and presents all of the unstructured, causal and soft skills data needed to determine the effectiveness and value of partnering processes, policies, personnel and programs and their individual and combined impact on results for all phases of the drug development lifecycle. 


PVO™ is an exclusive and Patent-pending software solution which enables companies to create the analytics and business intelligence needed to make more informed partnering decisions in order to create measurable value and gain a substantial competitive advantage from their alliances and partnerships. 




More - PVO Solutions for Pharma and Biotech Companies






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Alliance, Channel and Partnership Creation and Management Analytics